Wednesday, 14 November 2012

Illustrations: Maison Martin Margiela for H&M

Tonight I'm off to the Vogue and GQ preview event to celebrate the launch of Maison Martin Margiela for H&M, which will be available online and in store from tomorrow morning. This has to be one of my favourite collaborations, especially as MMM is so intelligent as a brand and creates clothing that makes people think (rather than treat it as disposable). The archives have been well and truly raided to put together this much cheaper line, and it's your chance to get your hands on a piece of designer history.

I whipped up a few quick (read: badly executed) illustrations to celebrate, and to help put together my wishlist.

Maison Martin Margiela for H&M Draped Dress
 This dress is available in black or a really bright cerulean blue.
I loved the redundant sleeve detail (on the left hand side here) which just hangs in the air.

Maison Martin Margiela for H&M Perspex Shoe
 Plexiglass heels are having a bit of a moment right now, from Celine to Office.
I'm sure these will be a big seller on the shop floor as they're really minimalist.

Maison Martin Margiela for H&M Mini-Maxi Dress
The half-maxi, half-mini dress isn't one for the faint-hearted.
If you're up for the challenge then this would look great with tons of rings and bangles.

Three Margiela trademark touches to look out for across the whole brand:
  • Unfinished edges and obvious oversize tailor stitching on jackets
  • Unexpected use of materials - think emulsion in the main line, and fake hair on necklaces and belts as jacket material in the H&M range
  • Carefully used bursts of colour - you won't look like you've been attacked by poster paints. Colour is used to accent (such as the tattoo-print top) or in blocks
If you're planning to shop the collection then I'll meet you in the queue...

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